Privacy Policy

1. Introduction

At First Choice Quality Care, we value your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, and share your information when you visit our website, request services, or communicate with us, including through SMS messages.

2. Information We Collect

We may collect the following types of information:

• Personal Information: Name, phone number, email address, and mailing address
• Service Information: Details shared when scheduling or managing your home care services
• Billing Information: Payment or insurance details required to process service payments
• Website Data: IP address, browser type, pages visited, and similar analytics information
• SMS Data: Phone numbers and message history if you choose to receive SMS communications

3. How We Collect Information

We collect information in several ways:

• When you submit forms on our website or contact us for services
• Through phone calls, emails, and text messages
• Automatically via cookies or website analytics tools
• When you provide consent for SMS updates or reminders

4. How We Use Information

We use your information to:

• Deliver and manage requested home care services
• Respond to inquiries and provide customer support
• Send scheduling confirmations and service updates
• Process billing, insurance, and administrative needs
• Improve communication, website experience, and service quality
• Comply with legal and regulatory obligations

We use your data only for legitimate operational purposes and never for unauthorized marketing activities.

5. SMS Communications

We offer SMS messages to provide service updates, appointment confirmations, and important notifications. Participation is voluntary. SMS opt-in and phone numbers collected for SMS communication purposes will not be shared with any third party or affiliates for marketing purposes. When you provide consent, you will see this notice on our website forms: “By checking this box, you agree to receive SMS messages from First Choice Quality Care related to service updates and care coordination. You may reply STOP to opt-out at any time. Reply HELP to (317) 983-5270 for assistance. Messages and data rates may apply. Message frequency will vary.” You may opt out anytime by replying STOP to any message or by contacting us directly.

6. Information Sharing

We share information only as necessary to operate our business or comply with the law. We may share information:

• With authorized caregivers and staff directly involved in your care
• With service providers supporting scheduling, billing, analytics, or technical operations
• When required by legal, regulatory, or governmental authorities

We do not sell or rent your personal data. We do not share SMS opt-in data or phone numbers with any third party or affiliate for marketing.

7. Data Security

We use physical, administrative, and technical safeguards to protect your information. This includes encryption, restricted staff access, and ongoing system monitoring. While we maintain strong security measures, no digital platform can guarantee complete protection.

8. Data Retention

We keep your information only as long as necessary to fulfill service purposes or comply with legal obligations. When data is no longer needed, we securely delete or anonymize it according to our retention policy.

9. Your Rights and Choices

You have the right to:

• Access and review your personal information
• Request corrections or deletions
• Withdraw consent for SMS or marketing communications
• Request a copy of your information or disclosure history

To exercise these rights, contact us using the details listed below. We may verify your identity before completing your request.

10. Cookies and Tracking

Our website uses cookies and analytics tools to enhance functionality and understand visitor behavior. You may control or disable cookies through your browser settings. Some website features may not function properly if cookies are disabled.

11. Policy Updates

We reserve the right to update this Privacy Policy periodically. All changes will be posted on this page with an updated effective date. We encourage you to review it regularly to stay informed.

12. Contact Information

First Choice Quality Care 652 N Girls School Rd #240 Indianapolis, IN 46214 Phone: (317) 983-5270 Email: [email protected]